If you plan to leverage your online presence for the next two to five years, then you may want to know about Changes in Internet Development Strategies. What went before, no longer applies the same as it once did. Let’s admit that it is time consuming, frustrating and technically impossible to keep up with all of the changes that happen online. But don’t sweat, because if you your strategy is to acquire new clients, provide your clients with more products and services or to cater to emerging markets, then there is a solution. If you just want the Yellow Pages back, then we may not be able to help. The only way out is through, and through is in the forward direction. So let us help.
Not long ago, a web development strategy would mean having a website with hundreds of pages of text. Then it was imperative to have pictures or jpegs on your site. After that it was essential to have hyperlinks, a blog, bookmarks, backlinks, video, articles, podcast, mobile apps, games, social media, on page, off page, SEO, keywords, and, and, and. Today, you need to understand what each element can do for you. Most importantly, you must know what your business strategy is, because it will determine your overall Internet Development Strategy. You may need a mobile app more than you need social media. Videos may increase your bottom line more than articles, you may not have enough backlinks but you need to decide whether to focus on Google+ more than Twitter or your Facebook Page. If you cannot answer the pertinent questions, then the risk is that you waste time and money guessing, and not getting the results that you know are possible.
There are numerous and separate strategies for increasing ease of use for your customers, for finding new clients or helping your sales people close deals more easily. It is sort of like cooking: you plan the meal, invite the guests, identify a recipe that will ensure success, get the right ingredients, execute the directions, and serve. All that is left are the accolades. Simple! Get your Internet Development cooking for your Business.
Posted via email from Ottawa Social Media Marketing
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